About Us


Southeast Fitness (SoFit) was created in 2012 to help promote, produce and streamline the process of event registration and orchestration. Over the years we have grown to be recognized as the premier event planning company and consultant in Jacksonville, FL. We have coordinated and hosted the largest annual CrossFit competition in the Jacksonville area – Rep Your Box®, helped promote dozens of other local competitions, and have been the main source of information to the Jacksonville CrossFit community concerning local competitions.

Our vision is to help build the CrossFit community and to host the most efficient and well-run events for local athletes. Our services include:

· One-stop source for event registration and information dissemination

· Athlete/Volunteer Sign-Up

· Calendar of Events

· Sponsor Coordination

· Event Consultant